It might feel like the words “streaming” and “cord cutting” have dominated content conversations for the past few years, but once the dust has settled from the streaming vs. cable vs. disc conflict, 2019 will stand out as maybe the most important year in the shift toward the dominance of streaming content. Many of us still love our discs, but with the exponential
improvements in streaming quality over the past couple years, the end is nigh. The year in streaming wasn’t all highlights, but the bumps in the road look to be remnants of an aging past and not trends of what’s to come.
End of the Old Guard?
For decades, HBO was at the forefront of cutting-edge content with shows like The Sopranos, Deadwood, Veep, and Game of Thrones. But it was Thrones that brought some controversy to the premium cable network at the beginning of the year. The quality of the stream for one of its most anticipated episodes, “The Long Night,” was downright disgraceful. Blame was thrown at the director, the cinematographer, and even the audience, for not properly setting up their TVs. But when it comes down to it, the fault lay primarily with HBO. The network’s antiquated compression algorithm coupled with millions of people trying to watch the show at the same time led to an atrocious viewing experience.
While that whole fiasco became fodder for anyone looking for a reason to denounce the rise of streaming, people did learn how to improve their home viewing, and there are plenty of services that do streaming right. If anything, it shone a bright light on the deficiencies of HBO and the other cable services when it comes to providing high-quality content delivery. Hopefully HBO will improve with the release of HBO Max, the streaming service launching early next year from WarnerMedia. It has to, really, because there’s a new kid on the block.
The Disney Juggernaut
Right around the same time HBO was failing at “The Long Night,” Disney rocked the streaming world by announcing that its new service, Disney+, would only be $6.99 a month. And deals soon appeared that let you get the service for around $4 a month if you paid for three years up front (which I did). Compared to the competition, the price was surprisingly low for the expected content being provided.
What exactly we’d be getting, and at what quality, wasn’t fully known until Disney+ finally launched in November. Many titles are being offered in 4K HDR, including almost all of the Star Wars movies which, until then, had been capped at 1080p. (The two Star Wars titles that had previously been released on disc in 4K HDR—The Last Jedi and Solo—aren’t available yet on Disney+.)
The launch had its problems, namely that a lot of people couldn’t log on to their authentication servers and were left waiting for traffic to calm down and a fix to be deployed. But once that was resolved, we were all able to revel in the incredible content, like The Mandalorian, which is being released at one episode per week and not the drop-it-all-at-once-and-binge structure Netflix and Amazon Prime have followed. The Disney+ interface is also better than what other streaming services offer, and provides a good model for the others to follow—which they likely will in response.
Moving Away From Theaters
Toward the end of 2018, Netflix made some waves when it released a few of its films (like Roma and Bird Box) in movie theaters first, primarily to be considered for the Academy Awards, which require a minimum theatrical release of seven days. But the movies were only in the theaters from one to three weeks before they showed up on Netflix for subscribers to stream to their heart’s delight. The theaters weren’t pleased and voiced their dissent, but it blew over relatively quickly because the films, while they were awards contenders and included some incredible talent, didn’t have household names.
That changed this November when Netflix released Martin Scorsese’s The Irishman after only a month in theaters. Many major theater chains in both the U.S. and Europe refused to play the movie, and because of that it didn’t make anywhere near the money it could have with a traditional theatrical release. But that also was never Netflix’ intention.
There is still something to the shared experience of seeing a movie in a theater and the magic it can evoke. Just recently, I had the option of seeing Rise of Skywalker in a movie theater on opening weekend or staying home and watching it a screener copy. I chose to complete the 42-year journey in the theater with a group of strangers I didn’t know but was connected to through Star Wars nonetheless. But my motivation to spend the money and leave the house is dwindling when I have a perfectly good home theater and high enough bandwidth to stream a 4K HDR movie with Dolby Atmos through any number of streaming services.
On to 2020
The immediate future for streaming could be very interesting. There will be even
more services coming online in 2020, including the aforementioned HBO Max and NBCUniversal’s Peacock. The problem is, the existing network services are still locked into 1080p. If they paid attention to their competitors at all in 2019, hopefully they’ll realize it’s time to step up their game.